Harley-Davidson seems to be gearing up for its second electric motorcycle offering in India, and this time, it may target a much wider audience. According to recent reports and growing buzz within the two-wheeler community, the American motorcycle giant is working on an affordable electric cruiser that could be priced under ₹5 lakh.
This marks a significant shift in Harley’s India strategy, especially considering its first electric model—the LiveWire One—was priced well out of reach for most Indian buyers.
A More Accessible EV in the Works?
While no official statement has been made by Harley-Davidson India, sources close to the company suggest that the upcoming model will focus on affordability, practicality, and Indian road suitability. The bike is expected to carry forward Harley’s iconic cruiser DNA while adopting a more compact and cost-effective design, possibly under a new or sub-brand – similar to the LiveWire branding in global markets.
The ₹5 lakh mark could place the electric cruiser in competition with several high-end ICE bikes and emerging EV models, including offerings from Revolt, Ultraviolette, and Tork Motors. However, Harley’s heritage and cruiser appeal could give it an edge among urban riders looking for a stylish yet sustainable machine.
Partnership Strategy with Hero MotoCorp
Harley-Davidson’s India operations are currently being handled by Hero MotoCorp under a distribution and licensing partnership. This collaboration has already produced the Harley-Davidson X440, a more accessible petrol-powered bike priced below ₹3 lakh. Analysts believe this same alliance could be leveraged to develop the new electric model locally, helping keep costs under control while ensuring faster service and wider availability.
Hero’s electric arm, VIDA, could also be instrumental in providing the battery and motor tech required for the project. If true, this could help Harley skip the high import duties associated with CBUs and move straight into localized production—a key move for achieving sub-₹5 lakh pricing.
Design Expectations and Features
Early speculations suggest the new EV cruiser will likely follow a neo-retro design approach, staying true to Harley’s classic styling while making necessary tweaks for urban mobility. Expect a relaxed riding posture, wide handlebars, and a low-slung seat. On the features front, the bike may come equipped with a digital instrument cluster, fast-charging capabilities, and connected tech features to appeal to younger, tech-savvy riders.
The battery size, range, and performance specs are still under wraps, but experts anticipate a real-world range of around 150 km and a top speed near 120 km/h—figures that could make it practical for daily use as well as weekend rides.
Market Impact and Rider Reactions
The possibility of a Harley electric bike under ₹5 lakh has already sparked excitement on biking forums and social media. Riders see this as a chance to finally own a Harley-Davidson without breaking the bank—and without relying on fossil fuels.
If launched, the model could disrupt India’s mid-range EV segment, which is currently dominated by startups. A recognizable brand like Harley-Davidson entering this space could accelerate EV adoption while giving existing players a serious reason to innovate.
Also read: Harley-Davidson Sportster 500 Global Unveil Expected by Q4 – India Launch Rumors Grow
What’s Next?
Though Harley-Davidson has not confirmed a launch timeline, industry insiders hint that a concept or prototype might be unveiled as early as the 2025 Auto Expo or via Hero’s EV showcase. If all goes well, the launch could happen by late 2025 or early 2026.
For now, all eyes remain on what Harley and Hero cook up next. One thing is certain—the Indian EV landscape is heating up, and Harley-Davidson’s next move might just change the game.
